I am Director of the Masood Entrepreneurship Centre (MEC) a leading centre focused on the delivery of enterprise and entrepreneurship programmes for students and staff at all levels across The University of Manchester.
Before joining the Centre, I spent most of my career working in advertising and marketing and I am a Chartered Member of the Institute of Marketing. I have also established and managed a number of companies. I have a strong connection to the Manchester region and for over a decade was a senior member of the team at Trafford Park Development Corporation which, over a 10 year period, attracted private sector investment of £1.7billion. I have a science and technology background with undergraduate and postgraduate degrees in Chemistry.
My particular interests are in the applied areas of enterprise and entrepreneurship learning, business start-up, business innovation and customer-led marketing.